Accredited Diploma in Internet Marketing ()

Qualify as an Internet Marketing Expert in Just Three Days!

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Study our in-depth, comprehensive Customised Qualification in Internet Marketing With Our CPD-Accredited 3-Day Diploma Course

During this 3-day course, we will teach you how to take a business idea from concept to creation and get it online. How to create a website that Google and other search engines will love, how to get mountains of website traffic, and how to convert that traffic into buyers of your products or services. 

Plus – you get a snazzy Diploma which you can put in a frame and hang on your wall!

Here’s what you get:

Diploma Course Modules

Day # 1

Online Business Models


– Selling physical products
– Selling digital products
– Affiliate marketing
– Lead generation / CPA
– Online services

Market Research

– Identifying online trends
– Measuring market size
– Measuring competition
– Market analysis methodology

Digital Product Creation

– eBooks
– Online Courses

Domain Names & Hosting

– Registering a domain name
– Website hosting

Creating Websites

– Installing WordPress
– WordPress themes
– WordPress plugins
– WordPress widgets
– Other website platforms

Website Analytics

– Testing & Tracking
– Identifying traffic sources
– Market ‘split’ testing
– Opt-in rates
– Conversion rates

Day # 2

Selling Online

– Online selling principles
– How to create sales pages
– Sales objections
– Implementing upsells and down sells
– Shopping carts
– Payment gateways
– Coupon codes

Customer Contact Strategies

– Opt-ins and autoresponders
– Squeeze pages
– Email systems
– Social media
– Mobile marketing

Search Engine Optimisation

– Search engine optimisation
– Strategies
– Factors affecting SEO on Google
– Understand Page Optimisation
– Creating an SEO friendly website
– Understand off page optimisation
– Building links
– Negative factors affecting SEO
– SEO measuring tools

Mobile Marketing

– Mobile apps
– Text message marketing
– Mobile friendly websites
– Mobile advertising

Video Marketing

– Introduction to video marketing
– Video marketing strategies
– Video sales letters
– How to optimise video for SEO
– How to rank video on Youtube
– Video streaming
– How to syndicate video
– How to create Animation Videos
– How to record your own professional live videos
– The best equipment to use

Day # 3 

Pay Per Click Advertising

– Building keywords
– Advert targeting
– Writing adverts
– Advert variations
– Advert tracking
– Google Adwords
– Search and content networks
– Facebook advertising
– YouTube advertising
– LinkedIn advertising

Google Business

– Get listed in Google’s business directory
– Google Products
– Getting your listing to the top of Google’s directory

Outsourcing

– Understanding outsourcing
– Where to find outsourcers from $3 an hour
– What to outsource
– How to outsource
– How to make sure your jobs are done well

Social Media For Business

– Understand uses of social media
– Social bookmarking
– Understanding Facebook
– Page tips
– Understanding how Facebook ranks posts
– How to create a Facebook fan page
– Setting up a Facebook store
– How to leverage viral Facebook campaigns
– Marketing using Twitter

– Marketing using Instagram
– Marketing using Pinterest

– Marketing using Snapchat
– Twitter for traffic, SEO and links
– Building followers on Twitter

– How to encourage Tweets and links
– Getting found on LinkedIn
– Finding clients on LinkedIn

Action Planning
– How to construct an online marketing plan with step by step implementation blueprint

 

Register Now for just £1995!

 

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